We talked with a few different St Petersburg, FL web design SEO agencies and a Tampa web designer. This is what we found out.
There are more than 300 million websites online and this number is growing at a fast pace. Almost every business realizes the importance of maintaining a strong online presence as most consumers use search engines before they spend money on buying products and services. However, it has been observed that most of the websites are not properly optimized for search engines which makes them languish behind countless other websites in the search engine result pages. Therefore, it is important that business owners optimize their website in order to get high quality and highly targeted traffic from search engines.
One of the most common misconceptions when it comes to SEO is that it begins only when the website has been built and life. The truth is that web design is the foundation of search engine optimization. Proper website design is extremely important in order to optimize a website for search engines. It won’t be wrong to say that web designers do not necessarily know about SEO as it’s not their core competence but it’s important for businesses to work with a web design SEO agency in FL. that places search engine optimization at the core of its designing process.
Without a St Petersburg web design SEO agency, too many changes will be required to be made in case the website isn’t properly designed and does not take into account the core principles of search engine optimization. Here is a list of some of the important tips that can help you with web design SEO in St Pete, FL.
One of the most important things you need to keep in mind is that the website should allow the search engine crawlers to crawl all the pages. Therefore, proper attention need to be paid to the web server setup. It needs to be ensured that the robots.txt file does not prevent any search engine crawlers from crawling all the pages of the website. In addition, you should also upload an XML site map that tells search engine spiders to crawl all the pages of the website.
Another important thing when it comes to web design is navigation. While navigation is super important for users, it also helps with search engine optimization. Proper navigation helps users get to pages in as few clicks as possible. When users are happy with the experience, they stay on the website and do not click back to the search engine result pages. This statistic is widely believed to be used by search engines such as Google as a ranking factor. In addition to helping with search engine optimization, proper navigation also enhances user experience which means users are more likely to buy from your website.
While links from external domains are extremely important for high rankings in the search engine result pages, internal linking is often overlooked. You should know that internal linking is also extremely important and you should interlink web pages on your website with related content. It will not only increase the time spent on the website but also provide a superior user experience. Internal linking also helps with search engine optimization as these internal links, when made in the correct manner, boost up the rankings of different web pages.
Another important thing you need to keep in mind while designing a website is that it should be properly optimized for mobile users. It’s a well-known fact that more users browse online on their smart phones instead of using desktop computers. Mobile friendliness of the website is also used as a ranking factor by Google and other search engines when it comes to mobile searches.
Since more than 50% users use their smartphones to browse online, your website needs to be mobile friendly in order to rank high in the search engine result pages for mobile searches. Mobile friendliness not only helps with SEO but also enhances user experience. Therefore, the website needs to have responsive design which changes the website layout based on the screen size of the device.
All the major search engines make use of semantic markup to improve user experience on search engine result pages. You should also insist on addition of semantic markup on all the webpages of your website as it helps in increasing click through rates from the search engine result pages. It also helps search engines find relevant information on the webpages and display it in the search results.
Overall, these are some of the important tips that should be kept in mind when you hire a web design seo agency for creating your website.